For many, the best law firm websites are a lifeline to potential clients seeking legal assistance. However, establishing an effective online presence can be challenging. Legal firms need websites that are accessible, easy to navigate, and ensure clients can get in touch seamlessly. What Makes an Excellent Law Firm Website in 2024/2025? If your website […]

Can you spot a dodgy healthcare product? Did you know that the misuse or exaggeration of scientific terminology to boost a product can lead to severe implications? Such as claims around manipulating clinical study results and misleading consumers who may not fully understand the implications. This is a pressing issue because misleading advertisements can jeopardise […]

Is Online Appointment Scheduling Worth it? Is your dental practice losing patients to competitors because of outdated booking methods? You’re not alone. The last thing your patients want to hear is “let me put you on hold” with the dreaded call waiting music, and last but not least relying on calling your practice through business […]

In today’s digital era, dental practices are increasingly turning to Search Engine Optimisation (SEO) to stand out in a competitive marketplace. By enhancing dentistry’s online presence, you can be easily discoverable by potential patients searching for local dental services. By recognising the value of SEO, dentists are experiencing growth in new patient numbers, which enables […]

AEK Media: Your Trusted Partner for Enterprise SEO Enterprise SEO, or Search Engine Optimisation for large businesses, is an integral aspect of digital marketing that can significantly impact a company’s online presence. At AEK Media, we specialise in helping businesses of all sizes achieve their digital marketing goals, including those looking to scale their enterprise […]

There are five major online marketing channels for you to choose from organic search, paid search (PPC), social media, email marketing and referral traffic and there are many factors to take into consideration when choosing which one is right for you and your business.   It may be tempting to choose all channels and try to […]

This guide, rooted in our extensive experience with Australian law firms, offers practical SEO strategies tailored for legal professionals. It’s designed to demystify SEO, making it accessible even to those without a technical background, and to reflect the unique challenges and successes we’ve encountered in the competitive legal landscape. Avoiding Keyword Cannibalisation Keyword cannibalisation happens […]

Diving into the world of Facebook ads can be overwhelming with questions like How to lower your Facebook ad cost? How to use Facebook ads to drive webinar registrations? And most importantly how to correctly use Facebook ads to advertise your business. The truth is that social media marketing is changing every day and just […]

Website design changes with the landscape; it is not just about SEO, design and content anymore but about the truly immersive patient experience; from the first click to the lasting impression. When setting up your medical or dental practice, it’s easy to only focus on the services you provide, where you’re situated and where to […]